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Role of Web Mining Algorithms for Ranking Web Pages


Author : Anuradha, G.Lavanya Devi and M.S Prasad Babu

Pages : 1790-1795
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Abstract

The rate of the growth the web has been exponential in the past two decades. The advances that took place in the software and hardware particularly in the past decade are one of the vital factors for the advent growth of data on web. Web mining is application of data mining techniques to discover patterns from the web. Search engine is a software system/tool used to retrieve relevant data for a given query from the web. Page ranking algorithms play a chief role in the search engines. Hence the study of web mining, particularly search engines used in web mining has gained major interest amongst the researchers around the globe. This paper gives an overview of web mining and a distinctive survey of various web mining algorithms that are used in search engines for ranking web pages

Keywords: Web mining, search engine, page ranking algorithms, link mining, content mining and usage mining

Article published in International Journal of Current  Engineering  and Technology, Vol.4,No.3 (June- 2014)

 

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