Author : Mahima Gaur and Jyotika Pruthi

For a business to run effectively it is helpful to know the opinion viewpoints or reviews of the consumers and make changes in the strategies and services accordingly. Similarly for the costumers it is very useful to know about the quality of the products and services beforehand. Opinion mining is a method of distilling the information and studying the emotions associated with a particular review and therefore finding out the polarity of the review. This paper provides a comprehensive overview of sentiment analysis and techniques and methods to achieve it.

Keywords: Sentiment Analysis, Opinion mining etc.

Article published in International Journal of Current Engineering and Technology, Vol.7, No.2 (April-2017)